YouTube was the launch customer for VP9 in 2013. By the late 2010s, VP9 was YouTube's preferred codec for 1080p and above — it cut bandwidth by ~30% versus H.264 with no royalty cost. The footprint is now being slowly displaced by AV1, which compresses even better.
For YouTube downloaders, VP9 lives inside the WebM container with Opus audio. Every modern browser plays WebM/VP9 natively. Some older devices (cheap smart TVs, pre-2019 phones) prefer H.264/MP4 — that's why YouTube serves multiple codec variants of every video.
Common questions
Should I download VP9 or H.264 from YouTube?
Related terms
Codec
A codec is the algorithm that encodes (compresses) and decodes raw audio or video into a smaller stream.
AV1
AV1 is a royalty-free, open-source video codec from the Alliance for Open Media.
WebM
WebM is an open container format developed by Google for the web.
H.264 (AVC)
H.
VidPickr is a free, browser-based YouTube downloader. Every term in this glossary either describes how YouTube delivers video or why your downloads behave the way they do. Try the downloader →